Trusted by data and marketing teams across the globe
Does any of this sound familiar?
“There's so much complexity in marketing data, we need an efficient way for cross-functional teams to collaborate.”
“It’s a thankless task to manage and maintain so many ever-changing marketing API integrations.”
“Any tool we use has to integrate with our existing tech stack or we just create new silos.”
Why IT and Engineers love Adverity
Without Adverity:
- Time-sensitive API maintenance
- Endless bottlenecks from marketing data tickets sitting with IT or engineers
- Data access and control issues
With Adverity:
- Reliable marketing data integration pipelines
- High-quality data managed by the marketing team
- Controlled, democratized access to data
Introducing Adverity, the integrated data platform
Fewer tickets for you, more autonomy for them
- Allow less technical users to run their day-to-day data operations without raising data requests
- Create preview or test environments to limit risk and avoid disruptions to live data pipelines
- Save time by letting marketers apply their knowledge of marketing data to the data integration process directly
Eliminate time spent on API maintenance
- Access a library of highly reliable API connectors
- Scale rapidly with powerful, multi-account fetching and straightforward data backfilling
- Utilize file, SFTP, and universal connectors for non-API sources to connect to any data source you need
Eliminate data silos
- Unlock self-serve data access from BI tools such as Power BI, Looker, and Tableau which syncs with Adverity storage directly
- Load data to warehouses, analytics tools, and more - with or without transformations or data modeling beforehand
- Worldwide hosting options available, and on-premise too
Since using Adverity, collecting data and creating reports are now table stakes. It’s on autopilot, allowing our team to focus on getting the most out of our data. We’re starting to get more into prescriptive and predictive strategies. If we do XYZ, we know it would make this impact for this specific customer.
Adverity provides Digital Matter with stable and reliable data streams, which makes it easier to develop new capabilities and resources on behalf of our clients.