Trusted by marketing teams and leaders across the globe
Does any of this sound familiar?
“All our data is stuck sitting in silos.”
“We struggle to leverage our data as an asset.”
“There's too much tribal knowledge when it comes to data.”
Why Marketers love Adverity
Without Adverity:
- Integrating and unifying data is a huge drain on resources
- It takes too long to get the data you need
- Data is inaccurate, inconsistent, and incomplete
- Lack of ownership around data and governance
With Adverity:
- Improved efficiency by automating data collection
- Instant access to the data you need for reporting
- Improved decision-making to drive performance
- Trustworthy data through effective data governance
Before we used Adverity, campaign optimization could only be done in the respective department of the business units. It took the departments up to 2 days to prepare the monthly reports. Short-notice customer queries, for example on overlapping KPIs, entailed significant additional work,...Thanks to automated reporting, we can now use the freed-up resources to optimize existing campaigns and also answer short-term customer queries quickly and in real-time.
Because of the data availability that Adverity has made possible, we are now able to calculate true return on ad spend, not in the ad platform, but through the actual business. And the potential of this is enormous.
Adverity not only brought us more stable and reliable data streams, but also released a lot of the burden from both my team and the business intelligence team. We can now move on to more important stuff and invest more time in analyzing, less in data collection.