Customer
Hotspex
Industry
Media and Entertainment
Company size
Medium
Region
North America
With the use of Adverity’s intelligent data integration platform, Hotspex Media managed to save time needed for reporting and focus on optimizing media investments for their clients.
Background
Hotspex Media is one the fastest growing programmatic trading desks in Canada, specializing in strategic media planning, buying, and unified ad reporting. The media agency is part of the Hostpex group, recently voted among the top most innovative insights consultancies according to GRIT.
Key results achieved by Hotspex
Time spent on creating reports reduced by 40%
The ETL process is now seamless and helps the team to reinvest time in providing insights
Improved data quality
The platform provided flawless error handling and logs for greater confidence in data
A single source of truth
Metrics are now unified across platforms and the team has achieved cross-platform alignment
"Adverity offers one of the best ETL solutions, allowing seamless aggregation of data from multiple ad platforms into a single data warehouse."
Data Scientist, Hotspex
Challenge
Solution
Impact
“We've saved countless hours, improved reporting efficiency and quality, and have increased customer satisfaction and retention,” says Chander Dhar Sharma, Data Scientist at Hotspex Media.
“Their support team has been really quick, knowledgeable, and supported our growth trajectory as we've onboarded new platforms with complex API requirements.”