Why Adverity and Snapchat?
Single source of truth
Use our Data Mapping functionality to combine your Snapchat data with other data sources and create cross-channel dashboards.
Optimize for growth
Make data driven decisions in real-time based on data you can trust.
Data where you need it
Send your data anywhere you need it or keep it in Adverity’s secure data storage.
Combine your Snapchat data with data from multiple sources
With more than 600 prebuilt connectors as well as the option to custom build new connectors, combine your Snapchat data with any other data source you need.
Transform, Harmonize, and Enhance
Apply no-code enrichments in seconds or build your own customized transformations to fully enhance and harmonize your Snapchat data into a single source of truth.
Share data your way
Manage all your data centrally and transfer it wherever it's needed — whether for storage, activation, or visualization.
Adverity features
Best in business data integration
Connect to any data source you need with one of the most sophisticated automated data integration platforms available.
Unrivaled data transformation options
Choose from a range of data transformations that scale in complexity - from simple transformation templates to flexible python/regex-based instructions that can be used sequentially.
Powerful and intelligent automation
Utilize smart automation tools to efficiently conduct advanced data operations fast and at scale.
Data governance built-in
Easily ensure data quality and completeness and manage access across the entire business - all from a single place.
Built-in storage and instant access to data
Immediately visualize and explore your data within the platform for faster time to insights.
Integrate with your wider tech stack
From BI tools to big data storage or apps, send data wherever you need it and easily integrate into your existing tech stack.
What is Snapchat?
On average, 347 million people use Snapchat every day - but it’s not just the size of Snapchat’s user base that’s caught marketers’ attention. Snapchat ads offers marketers the opportunity to engage with highly segmented audiences based on people’s interests, behaviors, location, age and much more.
You can export and explore data through the Snapchat marketing API to uncover patterns in how these segmented audiences are reacting to particular campaigns.
Report types
- Account reach (daily, lifetime)
- Account performance
- Ad performance
- Campaign performance
- Campaign Reach (daily, lifetime)