Platform
Platform
Platform
|T|Overview||P|The data platform for marketing teams.|
|T|Monitor||P|Always accurate. Always ready.|
|T|Connect||P|Easy granular data collection.|
|T|Share||P|Send your data anywhere you need it.|
|T|Transform||P|Effortless data preparation.|
|T|AI Integration||P|Empower your teams to become truly data-driven with AI.|
|T|Data Connectors||P|Google
Meta
TikTok
+ Full library|
|T|Data Destinations||P|Google BigQuery
Looker Studio
Spreadsheet
+ Full library|
Why Adverity?
Why Adverity?
|T|Calculate your ROI||P|How much money can your company save with Adverity?|
|T|Case Studies||P|Learn how Adverity has helped solve our clients' data and analytics challenges.|
|T|Security||P|We take data protection seriously. See our certifications and how we keep your business safe.||B|New|
Solutions
By industry
By industry
|T|Agencies||P|No more client data headaches.|
|T|Brands||P|Whatever your industry, we’ve got you covered.|
By team
By team
|T|Marketing||P|Gain full control over your marketing data.|
|T|Analytics||P|Accurate, timely data that tells a story.|
|T|Engineering||P|Self-serve ETL pipelines and storage for marketing teams.|
|T|C-Suite||P|Gain complete visibility into your business performance.|
Use cases
Use cases
|T|Build a complete data foundation||P|Connect and unify all your data to ensure it is accurate, consistent, and ready for analysis.||B|New|
|T|AI insights you can trust. Answers you can share||P|Instantly unlock AI-powered insights and share them effortlessly across teams.||B|New|
|T|Transform your business through smarter data access||P|Empower better decision-making by ensuring everyone can access the data they need when they need it.||B|New|
Pricing
Resources
Resources
Resources
|T|Resource hub||P|Everything you need to know about marketing analytics, all in one place.||B|New|
|T|Blog||P|Explore the latest articles and blogs from the Adverity team.|
|T|eBooks||P|Deep-dive into a variety of useful guides, research, and whitepapers.|
|T|Podcast||P|Check out the latest episodes from the Undiscovered Metric podcast series.|
|T|Product updates||P|Find out what’s new on the Adverity platform and get the latest updates.|
|T|Product support||P|Get help with the platform and search our technical documentation.|
Company
Company
|T|About||P|Learn about Adverity’s leadership, vision, and history.|
|T|Careers||P|Want to join Adverity? Take a look at our latest job openings.|
|T|Partners||P|Meet our global network of partners or find out more about becoming a partner.|
|T|Customer reviews||P|Find out what Adverity customers are saying about Adverity.|
Platform
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Solutions
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||T|Build a complete data foundation|
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||T|AI insights you can trust|
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||T|Smarter data access|
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||T|For marketing teams|
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||T|For engineering teams|
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Pricing
Resources
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All authors
Adverity
Lily Johnson
Madeleine Radunz
Rory Maginess-Roberts
Tom Rennell
Education
What Is
CPG and Retail
Tom Rennell
What is Retail Media? 2025 Guide for Marketers
Feb 13, 2025
Data-driven Marketing
Data Integration
CPG and Retail
The Undiscovered Metric
Lily Johnson
Retail Media: The Golden Age of Customer-Centric Advertising
Jan 22, 2025
Marketing Technology
Thought-Leadership
CPG and Retail
The Undiscovered Metric
Lily Johnson
Blending Data and Creativity: Insights from Mariama Kamanda at Barilla
Nov 19, 2024
KPIs and Metrics
Education
What Is
CPG and Retail
Data Connectors
Madeleine Radunz
What is Walmart Marketplace, and What Key Metrics Do I Need to Track?
May 28, 2024
Data Integration
Thought-Leadership
CPG and Retail
Marketer
Lily Johnson
Could First-Party Customer Data Transform The Way We Target Ads?
Jul 20, 2022
Big Data
Data-driven Marketing
Education
How To and Best Practice Guides
CPG and Retail
eCommerce
Marketing Analytics
Adverity
How to Map Out a Successful Q4 in Retail in a Year Like This
Oct 15, 2020
Data-driven Marketing
Data Integration
CPG and Retail
Data Visualization
Marketing Analytics
Rory Maginess-Roberts
Is Having Too Much Data Ever a Bad Thing in the FMCG Industry?
Apr 29, 2020
