Marketing Analytics Blog | Adverity | Irina Prevalova

Marketing Technology Agencies Marketing Analytics

Irina Prevalova

11 Top Client Reporting Tools For Agencies in 2025

Feb 11, 2025
Marketing Technology Data Integration

Irina Prevalova

Top 17 Data Integration Tools in 2025

Feb 4, 2025
Marketing Technology Data-driven Marketing Data Integration

Irina Prevalova

Top 7 Data Extraction Tools for Marketers in 2025

Jan 20, 2025
Data-driven Marketing Data Management Data Governance Data Foundations

Irina Prevalova

Top 9 Data Democratization Tools of 2025

Jan 16, 2025
Data Connectors Data Management

Irina Prevalova

The 9 Best Data Ingestion Tools in 2025 and Why You Need One

Jan 14, 2025
Education Data Governance Data Foundations

Irina Prevalova

Data Classification Tools: A Comprehensive Guide for Marketers in 2025

Jan 14, 2025
Big Data Marketing Technology Marketing Analytics Data Quality

Irina Prevalova

7 Essential Big Data Analytics Tools Every Business Needs in 2025

Jan 13, 2025
Marketing Technology Data-driven Marketing Data Quality

Irina Prevalova

Best Data Quality Tools for 2025: Top 10 Choices

Jan 10, 2025
Marketing Technology Data-driven Marketing

Irina Prevalova

6 Marketing Intelligence Tools Every Marketer Should Know in 2025

Dec 5, 2024
Education What Is Data Governance

Irina Prevalova

Centralized vs. Decentralized Data Governance: Which is Right for Your Organization?

Nov 1, 2024
Data-driven Marketing Thought-Leadership The Undiscovered Metric Generative AI

Irina Prevalova

Organic Growth in the AI Era: Insights from HubSpot's Head of EN Growth

Sep 10, 2024
Marketing Technology Data Visualization Marketing Analytics

Irina Prevalova

Single Source Of Truth In Marketing: Benefits and Challenges

Jul 25, 2024
Education How To and Best Practice Guides Data Visualization Data Quality

Irina Prevalova

How To Use AI in Data Analytics To Drive Marketing Growth

May 16, 2024
Data Management

Irina Prevalova

7 Steps for Successfully Migrating Your Marketing Data

May 14, 2024
Education How To and Best Practice Guides Data Visualization Data Quality

Irina Prevalova

Building A Marketing Report: 7 Most Common Traps

Apr 25, 2024
Marketing Technology Artificial Intelligence

Irina Prevalova

12 AI Marketing Tools and What They Do

Apr 18, 2024
Data-driven Marketing Education How To and Best Practice Guides Data Visualization Data Culture

Irina Prevalova

6 Effective Data Visualization Techniques You Should Know

Apr 15, 2024
Marketing ROI Data-driven Marketing Marketing Analytics

Irina Prevalova

How To Get The Most Out Of A Marketing Analytics Platform

Apr 2, 2024
Education What Is Data Visualization

Irina Prevalova

What Is Data Visualization: Common Mistakes and Pitfalls

Mar 5, 2024
Education How To and Best Practice Guides Data Visualization Data Quality

Irina Prevalova

4 of The Top Marketing Analytics Tools

Feb 27, 2024
Education How To and Best Practice Guides Data Transformation Data Quality

Irina Prevalova

How To Create An Effective Marketing Dashboard

Feb 22, 2024
Education How To and Best Practice Guides Data Transformation Data Quality

Irina Prevalova

How To Get Your Data Ready For An Efficient Dashboard

Feb 16, 2024
Thought-Leadership Artificial Intelligence Marketing Analytics Generative AI

Irina Prevalova

11 Skills Marketers Need To Unlock The Full Potential of Gen AI

Jan 25, 2024
Education How To and Best Practice Guides Data Transformation Data Quality

Irina Prevalova

4 Best Data Mapping Tools

Dec 20, 2023
Education How To and Best Practice Guides Data Transformation Data Quality

Irina Prevalova

How To Do Data Mapping Efficiently

Dec 19, 2023
Education What Is Data Transformation

Irina Prevalova

Discrete Vs. Continuous Data: What's The Difference?

Dec 12, 2023
Education What Is Data Transformation

Irina Prevalova

What is Data Enrichment and Why is it Important?

Dec 8, 2023
Education Analytical Maturity What Is Data Culture Data Transformation

Irina Prevalova

What Is A Data Maturity Model And How Can It Drive Business Efficiency

Nov 28, 2023
Marketing Technology Thought-Leadership Artificial Intelligence Marketing Analytics Generative AI

Irina Prevalova

8 Questions You Should Ask Before Implementing Generative AI

Nov 21, 2023
Marketing Technology Artificial Intelligence Data Stack Generative AI

Irina Prevalova

6 Data Challenges That Generative AI Could Help Solve for Marketers

Nov 9, 2023
Data Transformation

Irina Prevalova

Top 4 Data Enrichment Tools

Nov 8, 2023
Data Integration Marketing Analytics Data Governance

Irina Prevalova

Top 4 Data Aggregation Tools

Oct 31, 2023
Data Quality

Irina Prevalova

How to Ensure Your Data Quality Control with Adverity

Sep 27, 2023
Data Governance

Irina Prevalova

8 Top Data Governance Tools You Should Know

Aug 18, 2023
Customer Experience Education What Is Marketing Analytics Data Governance

Irina Prevalova

What is Data Consistency and How To Manage It

Jul 24, 2023
Education Data Integration What Is Data Gathering

Irina Prevalova

Data Integration Vs. Business Intelligence: All You Should Know

Jul 6, 2023
Education Data Integration What Is Data Gathering

Irina Prevalova

Structured Vs. Unstructured Data: What's The Difference?

Jul 4, 2023
Education Data Integration How To and Best Practice Guides Data Gathering

Irina Prevalova

7 Best Practices To Move Away From Manual Data Integration

Jun 26, 2023
Education Data Integration What Is Data Gathering

Irina Prevalova

What is data integration in real-time?

Jun 13, 2023
Education Data Quality

Irina Prevalova

How Data Transformation Enhances Insights for SaaS Marketers

Oct 21, 2020
Marketing Technology Data Integration Marketing Analytics

Irina Prevalova

10 Best ETL Tools and How to Find The Right One

Sep 5, 2018
Data Integration Data Gathering

Irina Prevalova

Data Integration: The Cornerstone of Today’s Marketing

Jun 21, 2017