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Data-driven Marketing Marketing Analytics

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The Rise of The Marketing Ops Role

May 31, 2022
Data-driven Marketing Education Events How To and Best Practice Guides Data Visualization Marketing Analytics

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How to Shift Marketing Optimization to Become More Forward-Thinking

May 10, 2022
Marketing ROI Education Analytical Maturity How To and Best Practice Guides Marketing Analytics

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Top 3 barriers to insights-driven marketing (and how to overcome them)

Aug 31, 2021
Data-driven Marketing Cookie Deprecation Automotive

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Cars, COVID, and Cookies: How is automotive marketing changing?

Aug 26, 2021
Education Marketing Analytics Data Gathering

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Top time-saving tools you need to boost productivity today

Aug 24, 2021
Education Cookie Deprecation How To and Best Practice Guides

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How to handle a perfect storm of COVID and cookies

Aug 12, 2021
Data-driven Marketing Education How To and Best Practice Guides Marketing Analytics

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How to build an insights-driven culture in your business

Aug 10, 2021
Data-driven Marketing Marketing Analytics

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What does ‘being insights-driven’ mean?

Jul 28, 2021
Data-driven Marketing Marketing Analytics

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Why is being insights-driven crucial for business success?

Jul 20, 2021
Marketing Technology Data-driven Marketing Education How To and Best Practice Guides Data Visualization Marketing Analytics

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How to Find the Right Balance Between Brand and Performance Marketing?

Apr 22, 2021
Big Data Marketing ROI Data Integration Artificial Intelligence Marketing Analytics Data Management

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7 Building Blocks of Good Data Governance

Feb 23, 2021
KPIs and Metrics Data-driven Marketing Education Data Integration Events How To and Best Practice Guides Data Visualization Marketing Analytics

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How to Avoid Headless Chicken Marketing with Mindshare

Feb 3, 2021
Big Data Marketing ROI Data-driven Marketing Education Data Integration How To and Best Practice Guides Marketing Analytics

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How to Get Ahead of the Competition with Data and Analytics

Nov 11, 2020
Marketing ROI KPIs and Metrics Data-driven Marketing Data Visualization Marketing Analytics

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7 Must-Have Metrics for Every SaaS Marketer to Drive Growth

Oct 28, 2020
Big Data Data-driven Marketing Education How To and Best Practice Guides CPG and Retail eCommerce Marketing Analytics

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How to Map Out a Successful Q4 in Retail in a Year Like This

Oct 15, 2020
Data-driven Marketing Data Visualization Marketing Analytics

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Using Data to Find Customers and Transform Your SaaS Marketing

Oct 13, 2020
Data-driven Marketing Data Integration Marketing Analytics Data Gathering

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Harnessing Your Amazon Marketplace Data to Boost Store Performance

Sep 9, 2020
Customer Experience Marketing Technology Data-driven Marketing CMO

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Reshaping Your Marketing in the Wake of Changing Customer Behaviors

Sep 2, 2020
Big Data Data-driven Marketing Marketing Analytics

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National Tourist Office Uses Data Insights to Fight COVID-19 Downturn

Jul 24, 2020
Customer Experience

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Why G2 Reviews Are Important to Us

Jul 6, 2020
Big Data Customer Experience Marketing ROI Marketing Technology KPIs and Metrics Data-driven Marketing Data Integration Artificial Intelligence Data Visualization Marketing Analytics

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How Marketing Analytics Can Help Telecoms Gain a Competitive Edge

Jun 8, 2020
Marketing ROI Data-driven Marketing Data Integration Marketing Analytics Data Gathering

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What’s What on TikTok - A Basic Guide for Marketers

May 28, 2020
Data-driven Marketing Data Integration Marketing Analytics Data Gathering

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Integrating Data Through APIs: The Path to Marketing Effectiveness

May 15, 2020
Marketing ROI CMO Data Visualization

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Marketers in the Unknown: Where We Are and How to Move Further?

Apr 24, 2020